As the cannabis market matures and expectations increase for flavor and authenticity. As the market for cannabis matures consumers are less content with products that simply “work”. Instead they seek authentic flavors and smells of genuine cannabis. This growing demand has placed Cannabis derived terpenes at the center of serious product development conversations.

Image credit: massterpenes.com

Terpenes comprise the primary elements of the cannabis identity

Terpenes provide the unique aroma and flavor of cannabis strains. They affect how a product will be perceived before any effects are experienced. If properly preserved, terpenes have the ability to convey freshness as well as quality and strain lineage. If they are not handled properly even the most potent products may seem artificial or spongy.

The genuine Cannabis Terpenes are derived directly from the cannabis flower and preserve the aroma of the flower. This is a distinct distinction from botanical terpene mixtures, that attempt to replicate the cannabis profile using substances extracted from plants that are not cannabis. While botanical blends come at a lower price, they do not have the complexity that cannabis lovers would like to see.

The extraction process determines the result

The extraction method of terpenes has a significant impact on their final flavor. Hydrocarbon extraction is typically preferred for capturing the vibrant aromas of resin. These methods protect compounds that can be easily destroyed by high-temperature processing or drying.

CO2 Terpenes are an excellent alternative. Carbon dioxide terpene extraction provides precise control and safe and stable terpene fragments. CO2 extractions could result in a milder smell than the live hydrocarbons, however they are still valued for purity and consistency, especially when formulas emphasize balance over intensity.

It’s impossible to decide between the two. Each method serves an objective that is distinct and the producers must make a decision based upon their intended outcome instead of market trends.

Fresh Material is Measurable

When the harvest is completed, the quality of cannabis-derived substances begins to be determined. Terpenes are volatile and are degraded when exposed to the elements of heat, oxygen or over time. Freshly frozen materials, or flower that has been properly preserved, helps to preserve the original scent profile.

No extraction method can bring back the value lost once the degrading is observed. The industry of terpenes is focused on the sourcing of raw materials and the handling of them. The difference between fresh and compromised material is evident in the aroma clarity and depth.

What to be aware of when buying Cannabis Terpenes

In evaluating Cannabis Terpenes, it is easy to overlook the glitzy descriptions. Transparency matters more. Buyers must know how Terpenes were extracted and processed.

Consistency also plays an important role. A truly cannabis-based product should smell the exact same from batch-to batch, even when it is strain-specific. If there are large differences in smell, it could be a sign of insecure sourcing and rush production. Both are warnings for companies that care about the quality of their products.

Terpene Craft: a Focused Methodology

Certain producers are all-rounders. Some choose to specialize. Mass Terpenes belongs to the second category, and concentrates only on terpenes instead of paying attention to multiple product types. This specialized focus permits greater control of the smell processing, as well as output.

Mass Terpenes puts an emphasis on letting the smell do all of the talking. Instead of relying solely on a marketing campaign, quality is meant be experienced directly by scent and taste that are unmistakably marijuana.

Aroma is the Ultimate Quality Check

A lab report cannot be able to replace the moment a container is open. The smell of cannabis that is high-quality Terpenes is immediately noticeable, and is a familiar aroma and depth that is difficult to duplicate in synthetic blends. Aroma is the best way to judge success.

Genuineness has been a crucial aspect in separating the business as it continues to evolve. The objective is the same, regardless of whether a producer makes use of CO2 terpenes, or cold-cured varieties. When cannabis and terpenes are treated with care and respect, they can do more to improve the quality of products. They bring the cannabis culture forward with its most famous varieties.